MODEX 2026: Exol launches U.S. physical AI facilities and fulfillment-as-a-service model

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Atlanta-based Exol announced the opening of its first physical AI-powered U.S. facilities, which the company said marks the commercial debut of a new category in logistics: robotic fulfillment-as-a-service.

The company said that it will have a total of six physical AI sites spanning six million square feet of automated fulfillment capacity nationwide, designed to support retail, wholesale and consumer goods companies.

Exol will showcase its platform at MODEX 2026.

Exol manages ongoing supply chain pressures

Backed by a $7.5 billion commitment from SoftBank Group and Symbotic, Exol, formerly known as GreenBox Systems LLC, said that it is building a nationwide automated fulfillment network designed to deliver consistent, enterprise-grade omnichannel operations across business-to-business (B2B) fulfillment and compliance, direct-to-consumer (DTC) fulfillment, store replenishment, retail consolidation, inbound and outbound freight services and intelligent carrier selection.

“Symbotic’s vision has always been to reinvent the supply chain with AI-enabled robotics technology, transforming the distribution network into a strategic asset,” said Rick Cohen, chairman and CEO of Symbotic. “Exol takes that vision and makes it accessible to a broader market, a game-changing move for modern logistics.”

Businesses can access capacity within Exol’s robotic infrastructure fulfillment-as-a-service without the upfront capital or restrictive long-term third-party logistics (3PL) contracts that have historically been the price of admission for automation.

Exol’s first site in California is sold out, with additional sites coming online soon. A new one-million square foot Atlanta facility is now open, which Exol said is providing immediate access to automated, enterprise-level fulfillment capacity for its commercial partners. Additional multi-client sites are currently being developed in Los Angeles, Dallas, New Jersey and Chicago. Exol said these facilities are planned to open over the next 12 months.

“We built Exol to fill a substantial market gap: enterprise-grade robotic fulfillment that is immediately accessible, scales as your business needs evolve, provides nationwide coverage and is priced affordably with no large financial commitment,” said Ashfaque Chowdhury, CEO of Exol. “With our Atlanta site now live, we’ve officially kicked off our nationwide network and are introducing a more scalable and cost-efficient approach to logistics. We invite business leaders to visit Exol and experience the network in action.”

Exol said it offers a new fulfillment model

For most businesses, Exol said that a lack of automation access has meant relying on manual operations that introduce variability, compliance risk and rising labor costs.

Exol said that it is building the world’s first robot-first fulfillment network that operates as infrastructure, investing in automation and robotics upfront and making it available as a flexible, scalable service - rather than tying every investment to a customer contract. Exol said its platform generates a fundamentally different model, where any company can access enterprise-grade automated fulfillment capabilities, along with greater visibility, more efficient transportation and tighter inventory control.

The company said its Robotic Logistics Platform, which will be demoed at MODEX, combines physical AI with integrated transportation into a single, unified system. The Exol facility is powered by Symbotic’s AI-powered robotic system alongside advanced automation technologies that together enable omnichannel fulfillment across every unit of measure: pallet, layer, case and each. Through this approach, Exol said that its Atlanta facility can ship over one million pallets, 30 million cases and nearly 10 million parcels per year.

“Logistics is at a turning point. Access to automation has become a major competitive divide,” said Vikas J. Parekh, managing partner, SoftBank Group International. “Exol helps close that gap by making robotic fulfillment infrastructure more accessible. We share a vision that physical AI is the next frontier, and Exol brings that to life by combining AI, software and real-world automation at scale."