Nickelytics
Nickelytics and Starship Robots partnered to support the national "Love, Your Mind" campaign at UCLA and the University of Utah.
Get news, papers, media and research delivered. Sign up for our free newsletters.
Stay up-to-date with news and resources you need to do your job. Research industry trends, compare companies and get weekly market intelligence with Robotics 24/7.
Nickelytics
Nickelytics and Starship Robots partnered to support the national "Love, Your Mind" campaign at UCLA and the University of Utah.
Nickelytics, a venture capital-backed B2B adtech startup, and Starship Technologies, a provider of autonomous delivery vehicles, announced a partnership in support of the national “Love, Your Mind” campaign. The new partnership expands Nickelytics’ work in robotics by launching an advertising campaign on two campuses where Starship operates, the University of Utah and UCLA.
The partnership demonstrates a way for brands and advertisers to connect directly with college student populations, integrating into their daily lives. The goal of the partnership is to expand to all 50 campuses that Starship services. Starship Technologies operates at 80 global locations and has completed more than 6 million deliveries.
To pilot this partnership, Nickelytics and Starship are supporting the national “Love, Your Mind” campaign with a six-week deployment of autonomous delivery vehicles, which began on March 25.
“Love, Your Mind” was developed by Huntsman Mental Health Institute and the Ad Council to create a society that is more open, accepting and proactive when it comes to mental health. The campaign PSAs (public service announcements) remind everyone to nurture their relationship with their mind, and direct to LoveYourMindToday.org for free mental health resources.
More than 60% of college students report experiencing mental health challenges, a significant increase since 2013. The delivery of “Love, Your Mind” out-of-home (OOH) advertising through Nickelytics and Starship’s autonomous robots will reach students directly on campus to encourage them to prioritize their mental health.
Want to learn more about robot and automation system integration? This article was featured in the December 2024 Robotics 24/7 Special Focus Issue titled “The process of robot integration.”
Ultrasonic sensing enhances robotics perception
Cybernetix Ventures’ event kicks off Robotics Tech Week 2026 slate of events
Preview the manufacturing and warehouse components that will be on the…
Preview the manufacturing and warehouse robots and software that will be on…
