SVT Robotics Partners With OSARO to Speed Packaging Automation Deployment

OSARO Inc. this week announced that SVT Robotics Inc. has joined its partner program to accelerate the integration of pick-and-place robots for e-commerce and logistics businesses.

“Speed is key in today’s competitive e-commerce marketplace," stated A.K. Schultz, CEO of SVT Robotics. "Our partnership with OSARO means their customers can deploy OSARO robots in a short amount of time without lengthy code development to begin optimizing productivity much more quickly."

SVT Robotics said its SOFTBOT platform enables manufacturers and warehouse operators to integrate robots, automation, and Internet of Things (IoT) devices in just days or weeks. The Norfolk, Va.-based company raised $25 million in Series A funding last year and has also worked with autonomous mobile robot (AMR) provider Locus Robotics Corp.

SVT Robotics, OSARO look to aid supply chains

“Even technically savvy companies struggle to integrate disparate software and hardware solutions across their facility or supply chain, which is why SVT’s solution-agnostic platform for robotics integration is so valuable for a fast and smooth deployment,” said Derik Pridmore, CEO of OSARO.

San Francisco-based OSARO said it delivers robotic piece-picking systems for e-commerce, where key challenges include high SKU inventories, complex packaging, and fragile items. The company noted that its robots, machine vision, and control software support goods-to-robot (G2R) use cases.

OSARO, which raised $40 million in Series C funding last year, also offers Hypercare support from concept exploration to onsite installation.

SVT Robotics has joined the OSARO Partners Alliance, which OSARO said "offers one-stop access for businesses looking to deploy robotic solutions in their fulfillment operations."

The alliance is intended to enable AMR and automated storage and retrieval system (ASRS) vendors, integrators, distributors, and third-party logistics companies (3PLs) to collaborate and market unified offerings.

“Prospective customers can also engage with an OSARO pick-and-place robot cell at our Innovation Lab in Norfolk, Va., where they can see a live demo and learn more about the possibilities for advanced e-commerce automation,” said SVT's Schultz.

Partners Alliance addresses urgent need for automation

Supply chain disruptions and labor shortages have led to advances in AI-driven robotics, said OSARO and SVT Robotics. E-commerce operations need systems that can accelerate delivery and boost productivity, they added.

However, tailoring technology to the customer requires requires a collaborative approach that includes software, hardware, and materials handling experts with deep domain experience. OSARO said its Partners Alliance is designed to optimize every stage of a customer’s purchasing and deployment processes.

Customers and partners in the program can share knowledge, resources, and expertise to support their mutual clients. Alliance members can use OSARO's vision software and SVT Robotics' SOFTBOT to create new business opportunities and expand the range of systems available for e-commerce and logistics businesses, said OSARO.

The company said OSARO Partners Alliance membership benefits include:

• Applicable licenses for demonstration or production use
• Joint webinars
• Joint press and social media outreach
• Technical and marketing resources
• Sales support
• OSARO lead sourcing
• Customer referencing
• Collaborative marketing planning
• Joint trade show participation
• Shared marketing content creation and distribution
• Annual business planning and quarterly business review
• Request for proposal (RFP) bid support
• OSARO’s partner enablement training program
• Partner logos featured on the OSARO website

To become a partner, visit the OSARO Partners Alliance website or contact David Burton, inside sales manager at OSARO.