RC Mowers Expands Dealer Network With West Coast Equipment Provider

RC Mowers is widening distribution of its remote-controlled, robotic lawnmowers with the addition of Cal-Line Equipment.

RC Mowers

RC Mowers, whose autonomous systems are designed for commercial landscaping, is building out its national distribution and support network.

Robotic and semi-autonomous lawnmowers will soon be a common sight, as supplier and distributor agreements expand. RC Mowers this week announced that it has added Cal-Line Equipment Inc. to its expanding network of dealers on the West Coast and across the U.S.

“While we specialize in tree-clearing equipment, our roots are still very deep in the landscaping industry, and we envision RC Mowers’ products as the gamechanger in this market,” said Denny Knoll, founder and president of Cal-Line Equipment. “These products will revolutionize landscaping as we know it, and we’re proud to be on board with such an innovative company.”

Founded in 1986, Cal-Line began as an equipment sales and service business. In 2021, the family-owned company joined the Owen Family of Companies, which includes Owen Equipment and Blaze Equipment.

The Knoll family is still involved in Livermore, Calif.-based Cal-Line's daily operations. It continues to provide a wide range of woodchippers, stump grinders, horizonal grinders, and whole-tree chippers.

RC Mowers continues growth trajectory

“Cal-Line has had a fantastic reputation as a top-notch equipment sales and service provider for nearly 40 years,” stated Tim Kubista, vice president of sales and marketing at RC Mowers. “While they’re primarily known for the sale and rental of large tree-clearing equipment, their strong standing in the landscaping community makes them a welcome addition to the RC Mowers family.”

Founded in 2018, Embankscape Equipment LLC, which does business as RC Mowers, makes remotely operated robots for mowing steep slopes, difficult terrain, and other hazardous landscapes.

The Suamico, Wis.-based company said its mowers “help companies safely, quickly and efficiently mow these areas, often leading to reduced injuries, decreased labor costs, and greater profitability.”

RC Mowers noted that of its mowers are completely manufactured and serviced in the U.S., have a 30-day buy-back guarantee, and come with a 72-hour parts-shipping guarantee. It recently announced executive appointments and broke ground on a new headquarters in Green Bay, Wis.

Road show and dealer network introduce robotic mowers to a wider audience

RC Mowers has been traveling across the U.S. for its “Great American Road Show” to demonstrate its remote-operated mowers to dealers and potential customers. The company reported that the tour has resulted in sales growth that has exceeded projections.

The global market for robotic lawnmowers could expand from $1.48 billion in 2021 to $4.06 billion in 2028 at a compound annual growth rate (CAGR) of 15.5%, according to SkyQuest Technology. Similarly, Artizon predicted a CAGR of more than 12% between 2021 and 2027.

In November 2021, RC Mowers expanded its dealer network to the West Coast for the first time by adding Cal-Line’s sister company, Owen Equipment, in Washington and Oregon.

Kubista said dealers are carefully selected, provided with extensive training and supported by the RC Mowers team during the entire sales and post-sale cycle. With the addition of Cal-Line to its dealership line-up, the robotic mower manufacturer now has 25 dealers throughout the U.S.


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RC Mowers

RC Mowers, whose autonomous systems are designed for commercial landscaping, is building out its national distribution and support network.


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