Automate 2025 show planner: Discover robots, components, and software in Detroit

Find your way to keynotes, educational sessions, networking events, and every robot on display

By Donald Halsing    April 28, 2025         

Automate 2025 show planner: Discover robots, components, and software in Detroit

Association for Advancing Automation (A3)

Over 40,000 attendees and 800 exhibitors are expected at Automate 2025. Robotics 24/7 has created your guide to navigating all the robots, education sessions, keynotes, and networking opportunities at the show.

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Automate 2025 show planner: Discover robots, components, and software in Detroit

Association for Advancing Automation (A3)

Over 40,000 attendees and 800 exhibitors are expected at Automate 2025. Robotics 24/7 has created your guide to navigating all the robots, education sessions, keynotes, and networking opportunities at the show.

Robotics and automation innovators will soon convene in Detroit, Mich. for Automate 2025.

The trade show is being hosted by the Association for Advancing Automation (A3) at the Huntington Place Convention Center in Detroit, Mich.

Over 800 providers of components, robots, and systems integration will exhibit their products and services to over 40,000 manufacturing, material handling, supply chain, and logistics professionals from around the globe seeking productivity improvements for their operations.

The Automate Show will be held May 12-15 from 10:00 a.m. to 5:00 p.m. EDT Monday through Wednesday, and until 3:00 p.m. on Thursday. Registration is free. 

The Automate Conference will be held from 8:00 a.m. to 5:00 p.m. EDT Monday through Wednesday, and until 12:00 p.m. on Thursday. One-day registration is $325, and an all-access conference pass is $1,095. The trade show, keynotes, and show floor programming are free with a show badge.

If you’re a systems engineer, components or software developer, systems integrator, or even an end user of robotics and automation attending Automate this year, be sure check out these portions of the show:

Components, software, and robots on the show floor

Across the show floor, components, software robot and automation system providers will demonstrate their products at their booths, including:

Check out our Show Preview slideshow to see just some of the products that will be on display.

Educational seminars and training sessions

Over 140 educational presentations led by over 200 industry professionals will be hosted during Automate 2025.

The Automate Show Theater will feature numerous sessions each day, with topics including AI-powered industrial automation, intelligent autonomy for AMRs, how SMBs can get started with automation, policies and technologies that will shape the future of work, statistics in the automation market, along with trends and technologies driving the robotics industry, and, of course, humanoids again.

On the Innovation Stage, companies will showcase their latest products, demonstrate systems, and walk through real-world use cases. Topics include computer vision, inspection, digital twins, CNC machining, cloud-based AI training, data storage, network infrastructure, automotive manufacturing, considerations for systems integration, and - you guessed it - humanoid robots!

Four keynote presentations will be delivered at 9:00 a.m. each day before the show floor opens. Speakers include:

  • Brad Holmes, executive vice president and general manager, Detroit Lions
  • Deepu Talla, vice president of robotics and edge AI, NVIDIA
  • Aamir Paul, president, North America operations, Schneider Electric
  • Ujjwal Kumar, group president, Teradyne Robotics

Read more in our coverage of the Automate 2025 Keynote Presentations.

Conference attendees can also register for three certification programs from A3 for an additional fee:

  • Certified Vision Professional - Basic
  • Certified Vision Professional - Advanced
  • Certified Motion Control Professional - Basic

Special networking events

A3 said special events will give attendees and exhibitors alike a valuable chance to connect and build their network.

Automate Networking Party

  • Monday, May 12 from 5:15 to 7:30 p.m. in the Atrium
  • Connect with thousands of like-minded automation professionals in a relaxed, social setting. Enjoy delicious bites and refreshments while engaging in meaningful conversations and experience the excitement and potential of the automation community.
  • Tickets are $40 each.

Global Trade Networking Reception

  • Tuesday, May 13 from 4:00 to 5:30 p.m. in Room 140A
  • This networking event will bring together industry leaders from across the globe, including Mexico, Canada, India, Latin America and more. There will be a panel discussion followed by a networking reception with light hors d’oeuvres, beer, and wine.
  • This event is free with show registration, RSVP required.

Empowerment Forum Breakfast: Women Leading Change

  • Wednesday, May 14 at 7:30 a.m. in Room 250AB
  • Following a successful 2024 event, A3 said it is proud to once again host the Empowerment Forum: Women Leading Change. The event will include a networking breakfast and keynote panel. A3 said the dynamic morning is designed to bring women in the automation industry together, build valuable connections and leadership skills, and drive progress in the industry.
  • This event is free with show registration, RSVP required as space is limited.

Latin America Business Networking Reception

  • Wednesday, May 14 from 4:00 to 5:30 p.m. in Room 140A
  • Whether your company is currently operating in Latin America and wants to expand your network, or is planning to enter these dynamic markets, this special event offers both expert knowledge and valuable networking opportunities for companies of all origins seeking to grow their connections in the region. There will be a panel discussion followed by a networking reception.
  • This event is free with show registration, but space is limited.

Joseph F. Engelberger Awards Dinner & Ceremony

  • Wednesday, May 14 from 5:15 to 8:30 p.m. in the Grand Riverview Ballroom
  • Enjoy a gala cocktail reception with some of the most influential figures in automation followed by an elegant dinner experience and the awards ceremony honoring outstanding contributions to the field of automation and robotics by Stuart “Stu” C. Shepherd and Peter Corke.
  • Tickets are $150 each, with full tables of 10 for $1,500.

The Global Trade and Latin America Business Networking receptions are hosted by A3 as part of the association’s International Exports Initiative, which is supported by a grant from the U.S. Commerce Department’s International Trade Administration (ITA).

Visit the Automate website to learn more about add-ons and amenities at the show.

Coverage from the show floor

Robotics 24/7 will be covering Automate 2025 from the show floor. Limited copies of our latest Special Focus Issue: Pick-and-place robots take on lifting applications, can be found at Peerless Media’s booth 8110.

About the Author
Donald Halsing, Associate Editor

Donald Halsing

Associate Editor

Donald Halsing is Associate editor of Robotics247.com. As an editor and journalist with a Bachelor of Arts in English from Framingham State University, he has a strong background in developing engaging and impactful stories for print and digital media. In addition to serving as Editor-in-Chief of Framingham State’s award-winning independent student newspaper, “The Gatepost,” Don spent over four years in operations at Mattress Firm, with his primary responsibilities including inventory control and inventory management. Don is currently pursuing his Master of Arts at FSU and is a professional photographer for Ashley Wall Photography

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