GXO Logistics announces large-scale robotics deployment in France

GXO Logistics, a large pure-play contract logistics provider, announced a successful large-scale robotics deployment in Europe for a major global sporting goods retailer. The deployment project was designed to speed order processing, increase agility to respond to seasonal volume changes and deliver efficiency savings, according to the company.

GXO manages a growing share of the retailer’s logistics in Europe and recently began implementing automation in its deployments to enable the customer to meet demand. This offering, which is deployed across more than 12,000 square meters at the site, is part of a complete transformation of the omnichannel retailer’s supply chain in the region.

Major scale of deployment

“This tote-to-person solution, integrated with high-density storage, enables high-volume picking, storage and operating efficiency in our warehouse,” said Rui Marques, managing director, France, GXO. “We’re always looking to leverage technologies that solve our customers’ increasingly complex global supply chain problems.”

With this deployment, GXO has implemented comprises about 500 autonomous mobile robots (AMRs), from Geekplus, according to an industry source, handling 70,000 bins on 5.5-meter-tall storage racks. The robots are used for picking activities and have significantly improved productivity, accuracy and safety on site, according to the companies. The lightweight robots are easy to transport and install, giving GXO the flexibility to quickly move them around the warehouse or deploy them to other facilities to meet seasonal changes.

“We’re pleased to have completed the successful implementation of this first-of-its-kind automated solution in Europe,” said Adrian Stoch, Chief Automation Officer, GXO. “The success here is a reflection of the power and scale of our global team, where we have leveraged expertise and resources across our global network to support this first-time implementation in a new market. Our operations-first approach to solution design has been instrumental in solving our customer’s challenges and furthering their strategic objectives.”

GXO’s automation and technology help boost safety and productivity for customers around the globe. In 2023, GXO increased its total tech and automated systems by about 50% year over year, according to the company.

Want to learn more about mobile robots? This article was featured in the February 2025 Robotics 24/7 Special Focus Issue titled “Mobile robots of all shapes and sizes.”